Materials and Resources
The Public Awareness Initiative team worked with stations around the country to develop a variety of tools that can help you integrate My Source into your station's ongoing activities. Take a look – and don't forget to share your own My Source success stories with the Public Awareness team.
Creative Assets
Explore our creative assets to find logos, animation, music beds and ad templates for all your My Source needs.
Testimonial Tool
We also developed the My Source Testimonial Tool help stations engage directly with their audience in a conversation about the power and importance of public broadcasting.
Guides & Tips
Read our guides and tip sheets to learn how to recruit ambassadors, create compelling testimonials and find best practices.
Ambassador Recruitment
The strength of My Source comes from harnessing the voices and stories of real public broadcasting viewers and listeners. The Ambassador Recruiment Guide will help you recruit fans to speak on behalf of your public television or radio station.
Key Messages
Share your My Source activities with your station's board members and major donors with My Source key messages.
Training Resources
View web based training resources developed by subject matter experts on the effective use of My Source on-air, online, and in the community.
The Public Broadcasting Major Giving Initiative
The Harwood Institute for Public Innovation
The National Center for Media Engagement
